经典美国休闲服饰品牌 — Chaps，代表了标志性的美式风格，
致力将率性、自信、充满活力的品牌精神融入现代人生活，并提供全方位的产品体验。
创立于1978年的美国品牌Chaps，其理念通过品牌希望实现人们对完美生活方式的向往，品牌很快确立了作为标志性美式生活的代名词。
Chaps以其细节的独特设计传承品牌风格。
最受欢迎的运动条纹和格子衬衣，贴身设计完美体现身型，搭配剪裁得体的裤装相得益彰；
同时，传承品牌运动的风格，经典polo衫也占Chaps服饰系列重要的一席。
色彩亮丽的polo衫混搭Chaps各系列的服饰，都能演绎多变的风格。
Chaps的设计理念是通过多元化的产品，传达一种品牌与生俱来的欢乐和自信，表现永恒的风尚。
Chaps中国首家旗舰店位于上海淮海中路815号，更多Chaps品牌专卖店将于近期陆续开业，敬请关注。
1978. 时尚界鼻祖RALPH LAUREN先生在美国创立的（拉夫劳伦）男装品牌CHAPS
2005. RALPH LAUREN先生将CHAPS品牌重新定位，使其成为拥有完善产品线的独立品牌
2006. CHAPS品牌推出女装和童装服饰
2007. CHAPS 品牌推出家居用品
2014. 在美国市场的零售额超过10亿美元，产品线覆盖男装、女装、童装，家居和配饰 传承了RALPH LAUREN的品牌精髓，成为以现代生活方式为代表的时尚品牌
2015. CHAPS的销售渠道几乎遍布全世界，包括美洲、欧洲、亚洲及中东等多个国家，更于年底全面进驻中国。中国首家旗舰店在上海淮海路闪亮登场。
2016.CHAPS中国的脚步不停歇：上海、北京、重庆、沈阳、哈尔滨、南京、兰州、三亚、广州。。。。。。
Offering a
complete lifestyle collection for the family and home, Chaps represents fashion
that is casual, confident, spirited and fresh.
Launched in 1978,
Chaps was created to be more than a just label,
and quickly
established itself as a lifestyle that evoked an iconic American sensibility.
Special details
provide each garment with a unique twist. Popular Chaps designs include the
perfect-fitting shirt in smart stripes or checks,
along with
classic, flattering pants. The signature Chaps polo shirt is also an important
part of the brand, drawing on a sporty heritage.
Splashes of
vibrant color easily combine with the rest of the collection.
The Chaps design
philosophy is communicated through versatile collections with a spirited
confidence that can be worn season after season,
celebrating
timeless and accessible style.
The new Chaps
flagship store is located at No 815, Huaihai Middle Road, Shanghai with more
stores scheduled to open in the coming years.
